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& nbsp; & nbsp; & nbsp; Adidas favorite saying is "impossible is nothing", but this can not really happen to them - adidas, 1948 inception, has gone through a full 58 years of wind and rain Road, Nike , born in 1972, just 34 years history of struggle, but firmly secured the top spot in the world; Adidas has always been inextricably linked with football, sponsors many top soccer league, but in 2004, in the European football market Nike first with 35% of the share exceeds the Adidas 31% ...... Adidas felt an unprecedented urgency. But the German people's will can not be ignored, the upcoming World Cup in Germany, outside the stadium's big winner is none other than the non-Adidas, the company expects revenue to their World Cup will bring more than expected, Adidas football to use his name, But this is not enough, Reebok teamed up 3.1 billion euros, as a springboard, and then straight into the venture, to enter NBA. Germany local time on April 11, Adidas headquarters in Frankfurt announced that it has signed a $ 400 million agreement with the NBA, in the next 11 years, Adidas will become the NBA league official sponsor in the future NBA league arena, the audience not only can see Nike, Champion and other brands, you may also see Cheap jordans online air jordan 11 blackout for sale Adidas Basketball supplies. Adidas To prove to the world: NBA, I can! scramble for resources will inevitably collide are committed to sports brand, is the industry leader, impact on competition for resources generated by the case of human, Adidas traditional strengths field football and track and field, soccer is the world's most attractive sports, its market value is inestimable, as the industry leader Nike will not stand idly by, Nike football products sales reached about $ 1 billion, while the English Premier League club Manchester United, Arsenal have also signed a cooperation agreement with Nike. Although, in terms of team sponsor Adidas advantage, but not the same in terms of players, Nike under capital Genghen greater. In the global market, still we occupy the leading position of Nike, Adidas ahead of the competition in order, in their traditional areas of strength in the course doubly operate, hold their own stronghold, while outward expansion. In the basketball market, although early in the 30s of last century, Adidas has been in the global market sales of basketball shoes, but compared to Nike and Adidas but somewhat vulnerable. Ever since Nike signed Michael Jordan, Nike stable position in the global commodit jordans on sale online y markets if Tarzan basketball, the most popular sports in the United States since the NBA favorite Nike as the host apparently ??????? have more advantages, particularly in July 2003, Nike to $ 305 million after the acquisition of a wholly-owned sports shoe manufacturer Converse company, what opened the distance between the competitors. Now Jordan is Get the lead out, never again allowed to Nike, Adidas basketball unmatched Happy Kingdom, 3.1 billion euros together also reasonable Reebok Reebok since 2001 has been to the NBA official clothing basketball and other supplies, Reebok, Adidas joining may help achieve a breakthrough in the Nike basketball field, at present, Reebok and Yao Ming, NBA star Iverson signed a contract, it can be a good start. distribution channels evenly divided In the above channels and terminal sales, Adidas and Nike can say different, par. Take in the Chinese market, Adidas and Nike have abandoned the high-end trend posture, lowered figure looks from the channel, increasing the strength of the media, sales network construction and terminal image promotion. Adidas since 2000, it has been the major cities in the country to promote the "street basketball activity", locking young people aged 18-25, ea jordans on sale mens ch of a basketball game are very popular, so that the brand vibrant. Recently, the brand and continue to intensify efforts to promote the game extended to some of the major western cities, such as street Chengdu, Xi'an and other places can often see the Adidas brand presence. Nike did not back down, ordinary people are now CCTV Nike advertising the public do not know, but the hero is not the same for each period, so the whole Chinese people, can become the spokesman for Nike, but the condition is not too harsh Nike civilian route no less "Super Girl," the popular night. according to the successful experience of the sporting goods industry, excellent brands and products must first obtain the best display of results in excellent products terminal stores, thus win market initiative and consumer confidence. However, who can have access to excellent stores or stores to get the best position, but also depending on the degree of influence and operation of the brand strength, to do the operation in specific modalities, basically in order to form the main chain of Monopoly games, in which aspect, Adidas and Nike is difficult to separate Zaichou Mao Yin to. strategic planning winner Adidas: capture cheese urgent Adidas indeed bi cheap air jordans te the bullet, do not do Big Brother for many years, and now the time is ripe, turned upside down You should also go to his head, and then, a brewing a long time to win the war finally imminent, had hair. Once upon a time, the world's first pair of skates, the first pair of shoes more clinch first Shuangjiao casting football spikes are from Adidas, especially Adidas spikes screwed type is a very revolutionary concept, people even thought it was Germany 1954 World Cup soccer team has achieved a lot. "Pyramid" type of promotion model, the first brand in visual contact with the athletes, sports teams, major competitions and sports-related activities together in 1980, Adidas' sales reached $ 1 billion. The main product categories of market share as high as 70%. Companies producing 150 different styles of sneakers, 24 plants in 17 countries daily output reaches 200,000 pairs. Adidas products sold in 150 countries. However, after the 1980s, Adidas jogging ignored the rise in the United States the world's largest sporting goods market in this, the number of pyramid bottom of that part of the surge of consumers to participate in running activities, Adidas miss the opportunity, seize the opportunity to make sports rookie Nike, ultimate jordan retro 14 white/fuchsia blast/black success.Ricardo Seco X New Balance MT580 joint funds exposed 2015-07-09 13:52:26 day before the famous designer Ricardo Seco together again New Balance launched a new MT580 shoes, the same election in Mexico inspired by elements, to create black suede uppers, with rich national flavor details express theme. Although the shoes created by both sides have not been well received, the cooperation is sure to sweep away the flagging past. 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